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Electronic displays that are installed in public spaces where targeted content and messages are displayed to a captive audience.
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Industries / Markets
- Travel and transportation
- Airline and airports
- Hotels and convention centres
- Rail, bus and transit
- Retail
- Fast food and quick service retail
- Payment and bill-pay
- Music Ringtones
- Mobile games
- Books, DVD rental, e.g.
- Redbox Coin conversion, e.g.
- Coinstar
- Information
- Ticketing and Event Promotion
- Casinos and Gaming and Off-Track Betting
- Government Services
- Postal
- Motor Vehicles
- Multiple DMV for license renewal
- Employment and social services
- School Security and visitor screening
- Border Control and Security Pre-clearance
- Lotteries
- Medical
- Prisons
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- Entertain
- Education
- Inform
- Advertise
Benefits
- Targeted messaging
- Centralised management
- Safety/emergency alerts
- Enhanced customer experience
- Influence consumer behaviour
- Reduction of customer’s perceived waiting time
- Increased product/service sales and revenues
- Cost savings over distributing conventional campaigns
- Promoting, up-selling and cross-selling products
- Consistent brand building across all stores
- Dramatically more eye-catching content
- Quick to change or update displays
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What has contributed to the growth of digital signage?
- Technology is affordable
- Targeted messaging
- High cost of traditional media (TV, Radio, Papers, Posters)
- (time to deploy )
- (cost to create)
- (lifespan and manageability of campaigns)
- Dramatically more eye-catching content.
- The ability to, instantly, update or add-to content for an up-to-the-minute information service.
- Deliver specific messages to specific audiences in specific location
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Applications – Digital Menu Board
- Lobby Signage
- Pub Signage
- Hotel Signage
- Retail Signage
Products – Kiosks
- Digital Engine Series
- Taurus
- Poseidon
- Warm Touch
- Finger Touch Foil
- CAT5 Extenders
- DC Media
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Michael Mc Callum Product Manager-Mustek Digital
Email : michaelm@mustek.co.za Tel: 011 237 1439 Cell: 083 275 0701 Fax: 086 605 9833 Mustek Sales Head Office - Tel: 011 237 1000
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